5 Steps for Finding the Right Target Market

You can have the best product in the world, but your results will be disappointing if you don’t market it to the right audience. Even if you have tons of data on your customers, how do you know they are your best target audience or that you are crafting messaging relevant to them? Get to…

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Want to Improve Results? Look to Readability

Printing is a visual industry, but the copy matters, too. If people can’t read your messaging easily or if it’s difficult to understand, you won’t get the results you want. Here are five tips for improving readability and thereby improving your response rates, conversions, and sales, too. Be specific.  People are drawn to details. For…

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Understanding Commercial Printing Services And Options

Commercial Printing Services

If you’re a business and you’re interested in commercial printing services for the first time, it’s likely you don’t know exactly where to start. There’s a wide range of commercial printing services that are available, below you’ll find them. Offset Printing Digital Printing Display Graphics Finishing Services So, where do you start? Commercial Printing Services…

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